Portfolio

A versatile writer experienced in B2B and B2C marketing, I am equally comfortable concocting exquisite experiences as well as conveying complex concepts as easy-to-digest nuggets of information.

Kindly use the following links to view some of my writing samples or contact me for more information.


Ptex Solutions

Created and managed end-to-end website content (WordPress) for a pioneering global PLM software solutions provider.

Includes: strategizing and writing complete website content, editing or collating thought leading articles, social media posts and advertorials.


Perpetuallytripping.com

Launched and posted travelogues on perpetuallytripping.com, a self-published blog focused on highlighting unique boutique and luxury travel experiences. 


Best Practices, LLC

Edited, authored, organised, drafted and published web content for a leading US-based benchmarking firm.

Types of content created included: domain expertise areas, white papers, benchmarking reports, research presentations, informational press releases, social media posts and e-marketing messages.


The Indian Hotels Company Ltd.

Managed website revamp to reflect brand architecture and brand compliance for a legendary global hospitality brand. Instituted search and user experience best practices. Launched new hotels, brand websites, micro-sites supporting special initiatives.